Never bin a battery campaign

The ‘never bin a battery’ campaign includes a set of resources to communicate consistent messages about taking loose batteries and old rechargeable devices to convenient drop-off points at local supermarkets, office supply shops, local libraries and more. The resources aim to interrupt incorrect household behaviours, specifically the placing of household batteries and e-waste in the kerbside collection bins.

The assets include bin stickers, videos, radio ads, social media content and web banners featuring the 'Take' character from the GREAT Sorts behaviour change campaign. They are available for use by local governments, regional councils and other stakeholders and can be downloaded below.

Some stakeholders may wish to co-brand assets or use elements of the campaign to deliver their own specialised waste recycling messages. Should alteration of creative assets be required, please email the Department of Water and Environmental Regulation on at email info@wastesorted.wa.gov.au.